In their advertising, businesses nowadays usually emphasise that their products are new in some way.
Why is this? Do you think it is a positive or negative development?
Response:
Nowadays, businesses tend to introduce their products as innovative goods in advertisements. This trend have several reasons such as absorbing people attention and promoting products; however in my opinion it might bring several disadvantages. This essay will discuss about these reasons and will answer the question of: why this trend is not advatageous.
To begin with, businesses might have several reasons to show their product as an uniqe thing. Undoubtedly, when a prouct seems more intresting and different from all rivals' goods people might have more passion to buy it. This can be the result of self-satisfaction of people or in some cases, because of show off attitude. For instance, there are several people who have an expensive mobile phone that can meet all their needs in a proper way but they want to ourchase advertised smartphone that does not have any further features; while this advertised mobile phone is only showed uniqe, there is no major differences between them. So in this way busineeses attemt to convince people, and promot their new product.
In my opinion, this trend might increase the materialism and consumersim. people will tend to purchase new products that they do not really need only for showing off it to their friends or realtives. Moreover, it might lead high amount of wastes because people may throw out their old possessions, leading several environmental issues such as fullfiling waste lanfills. Therefore, this trend can offer problematic issues.
IN conclusion, however emphasising that a proct is new can attract more buyers but it can increase materialism, consumerism and even bring environmental problems for whole society.
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Nowadays, businesses tend to introduce their products as innovative goods in advertisements. This trend have several reasons such as absorbing people attention and promoting products; however in my opinion it might bring several disadvantages. This essay will discuss about these reasons and will answer the question of: why this trend is not advatageous.
To begin with, businesses might have several reasons to show their product as an uniqe thing. Undoubtedly, when a prouct seems more intresting and different from all rivals' goods people might have more passion to buy it. This can be the result of self-satisfaction of people or in some cases, because of show off attitude. For instance, there are several people who have an expensive mobile phone that can meet all their needs in a proper way but they want to ourchase advertised smartphone that does not have any further features; while this advertised mobile phone is only showed uniqe, there is no major differences between them. So in this way busineeses attemt to convince people, and promot their new product.
In my opinion, this trend might increase the materialism and consumersim. people will tend to purchase new products that they do not really need only for showing off it to their friends or realtives. Moreover, it might lead high amount of wastes because people may throw out their old possessions, leading several environmental issues such as fullfiling waste lanfills. Therefore, this trend can offer problematic issues.
IN conclusion, however emphasising that a proct is new can attract more buyers but it can increase materialism, consumerism and even bring environmental problems for whole society.