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There is an ongoing debate about the effectiveness of advertisements. While some argue that nowadays these commercials no longer have their impact on individuals, others advocate for the significant effects of advertisement. In my view, advertising still has its effective strategies to influence people.
There is an ongoing debate regarding the effectiveness of advertisements. While some argue that modern commercials no longer influence individuals, others contend that advertising remains highly impactful. In my view, advertisements still employ effective strategies to shape consumer behavior.
On the one hand, it is undeniably true that people easily purchase goods based on the advertisement they watched. The expertise of those who create them is a major reason for power of advertising. Most of them are industrial psychologists who study human behavior and the techniques of persuading people. In this way, they know the exact colours and words to attract customers, and even their needs are obvious to them. Additionally, in the wake of technological advancements, individuals have access to many online platforms, such as Instagram, YouTube and TikTok, which make it easy for advertising agencies to draw different group of customers.
On the one hand, it is undeniable that advertisements significantly influence purchasing decisions. The expertise of advertisers plays a crucial role in this process. Many are industrial psychologists who study human behavior and persuasion techniques, enabling them to use precise colors, language, and appeals to attract consumers. Furthermore, technological advancements have expanded advertising reach through platforms like Instagram, YouTube, and TikTok, allowing marketers to target diverse audiences effectively.
On the other hand, despite the above arguments, another group argues that because of public awareness of these commercials’ facts, they are not being affected by them. First of all, people notice that advertisements do not always show the truth of the products; they use special effects. For example, in fast-food restaurants, the advertised images of their food are not often quite the same as reality. Moreover, as individuals face too many commercial breaks on different platforms, these advertisements have become far too normal for viewers, so they prefer to skip them or purchase the premium version to avoid advertising.
On the other hand, critics argue that increased public awareness has diminished the influence of advertisements. Many consumers recognize that advertisements often exaggerate or misrepresent products. For instance, fast-food commercials frequently depict meals that differ significantly from reality. Additionally, the sheer volume of ads across digital platforms has led to ad fatigue, prompting many users to skip ads or pay for ad-free experiences.
In conclusion, people hold different views on whether advertising has still its power to attract customers or not. Although some believe that people aware that advertisements sometimes hide the truth, therefore they will not be affected, others argue that the methods used in advertising meet market demands. I assert that commercial advertising has the most vital impact on humans.
In conclusion, opinions remain divided on whether advertising retains its persuasive power. While some believe consumers are now more skeptical of exaggerated claims, others argue that advertising techniques continue to align with market demands. I maintain that advertisements still exert a substantial influence on consumer choices.